Retention Intelligence is an AI-native executive platform that measures revenue durability across the entire go-to-market system. It unifies data from marketing, sales, product, customer success, and finance so leaders can see what’s driving retention, where to focus, and how to align teams around one strategy.

Most companies still think retention lives in CS, but it’s shaped long before a customer reaches that team. Retention Intelligence surfaces the cross-functional drivers behind retention so leaders can run it as a company-wide strategy—not a departmental metric.

Gainsight helps CS teams run their day-to-day tasks—Retention Intelligence shows executives what’s driving retention across marketing, sales, product, CS, and finance. Put simply: Gainsight manages customers; Retention Intelligence manages the system that keeps them.

Because tools have always been departmental. BI tools visualize data, CS tools manage accounts, and RevOps tools automate process. None unify cross-functional signals into one model of revenue durability. Retention Intelligence is the first platform designed to do that.

Revenue durability is the strength and stability of your recurring revenue over time. It reflects how well your company retains customers, expands accounts, fulfills product value, and avoids volatility across cohorts. Retention Intelligence makes this measurable.

RI creates a Retention Fingerprint™ that highlights the GTM systems with the biggest impact on retention, then the AI Agent turns those insights into clear priorities and next steps. Leaders get precise focus, better forecasting, and alignment across every team.

You connect your CRM, product analytics, and subscription data. The AI Engine processes everything and generates your initial Retention Fingerprint™ within minutes—no heavy RevOps lift required. Messy data isn’t a concern; our AI is trained to sort, normalize, and make sense of imperfect inputs through our proprietary algorithms. And the best part: your AI continuously learns as your company adopts a true retention-first motion, becoming more accurate and more powerful over time.